Imperfectionis beauty.
Perfect Is Everywhere.
Unique Is Rare.
Sometimes, a PETMOON product comes
into the world a little differently.
A subtle mark.
An unexpected shade.
A detail that will never appear exactly
the same way again.
It performs exactly as it should.
It meets our standards for quality and safety.
But it doesn't look exactly like the others.
We don't call that a flaw.
We call it unique.
And because something truly unique is rare,
these pieces are not priced lower.
They are priced higher.
A Price With Purpose.
Every Imperfection Is Beauty piece
carries more than its own story.
PETMOON donates 66% of net proceeds from
the sale of Imperfection Is Beauty products to support
pets affected by hardship in Ukraine and Iran.*
You receive something that cannot be repeated.
They receive a little more care.
Different by Chance.
Meaningful by Choice.
Perhaps beauty was never about
being perfect. Perhaps beauty is being different—
and making a difference.
Imperfection Is Beauty
Made with love.
Different from all the others.
For those who need a little more love.
*“Net proceeds” means the amount remaining after applicable taxes,
payment and transaction fees, fulfillment and shipping costs, returns and refunds,
and other direct costs associated with the sale and
delivery of Imperfection Is Beauty products.
Perfect Is Everywhere.
Unique Is Rare.
Sometimes, a PETMOON product comes
into the world a little differently.
A subtle mark.
An unexpected shade.
A detail that will never appear exactly
the same way again.
It performs exactly as it should.
It meets our standards for quality and safety.
But it doesn't look exactly like the others.
We don't call that a flaw.
We call it unique.
And because something truly unique is rare,
these pieces are not priced lower.
They are priced higher.
A Price With Purpose.
Every Imperfection Is Beauty piece
carries more than its own story.
PETMOON donates 66% of net proceeds
from the sale of Imperfection Is Beauty products
to support pets affected
by hardship in Ukraine and Iran.*
You receive something that cannot be repeated.
They receive a little more care.
Different by Chance.
Meaningful by Choice.
Perhaps beauty was never about
being perfect. Perhaps beauty is being different—
and making a difference.
Imperfection Is Beauty
Made with love.
Different from all the others.
For those who need a little more love.
*“Net proceeds” means the amount remaining after
applicable taxes, payment and transaction fees, fulfillment and
shipping costs, returns and refunds,
and other direct costs associated with the sale and
delivery of Imperfection Is Beauty products.
